Thinking Allowed

A blog to detail my work at QU.

Social Media and Reporting

Posted By admin on September 25, 2009

While reading my email I came across a teaser on an article in PRWeek. The article (which requires a password to access) features some early data from a study conducted by Middleberg Communications and the Society for New Communications Research (a Google search gave me access to the complete article, but asks for a password when linked.)

This study, which will be completed and released by early November, found that “70% of journalists said they use social networks to assist in reporting, compared to 41% in last year’s ‘Survey of Media in the Wired World.’”

The survey is being conducted online for a few more weeks, according to PRWeek, with final results scheduled to be released at the SNCR Research Symposium & Awards Gala.


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